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Demographics

Pennsylvania is a stable, prosperous market whose diverse population is eager to support new development and innovative business ideas. Pennsylvania is almost a microcosm of the national economy.

  • More than 12 million people call the Keystone State home.
  • The median household income is more than $40,000 a year.
  • 71% own their own homes.
  • 632,469 people own their own businesses in Pennsylvania.
  • 226,814 (26.4%) are women-owned businesses.
  • The largest ethnic groups are: White (85%), African American (10%), Hispanic (3%) and Asian (2%).
  • Nearly 10% of households routinely speak a language other than English.
  • 25% of the Commonwealth’s population is of German ancestry; 16% is Irish, and 11% is Italian.

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